Lump on penis what is it? And what should i do?

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i found this lump yesterday, i am not sure when it exactly appeared but it very worrying to me, it does not hurt and is kinda hard

Okay, lumps like this are usually two things: i.) ingrown hair follicle; ii.) a blocked skin pore
I am guessing you shave the area from time to time as it looks like you caught the top of this a recent time you shaved.
Treat with liquid - not cream or ointment versions - Antiseptic: dab a little directly on to the lump 3 or 4 times a day, once it starts to subside, 1 or 2 times a day until it is completely healed and the bump has gone …